The China-Brazil and Brazil-China trade service platform (CBBC) was launched this Monday (14) in São Paulo. Aimed at directly connecting Brazilian and Chinese companies, the tool was presented during the China (Shandong) – Brazil Conference, held at the Sheraton WTC in São Paulo, and brought together around 120 companies and representatives from different sectors, as well as public authorities and foreign trade leaders. CBBC has offices in São Paulo and in the Chinese province of Shandong. It is led by Yan Fan, president of Qingdao Muyi Holding Group, and by the businessman from Rio Grande do Sul, Eduardo Bozzetto. “The platform works like a marketplace. The proposal is to reduce uncertainties in transactions, especially in payment, which will be made in reais,” says Bozzetto. Yan Fan says that today the main route is from China to Brazil. “But it is important to take products from Brazil to China. Sectors such as coffee, guarana, açaí, cassava, and meat are on the radar. However, the platform is available to companies of all sizes,” says Yan Fan. Partners and Information: The launch comes at a time when, despite the significant volume of trade between Brazil and China, companies still face practical barriers to identifying reliable partners, structuring operations, and accessing qualified information. The Qingdao Muyi Holding group operates globally in agricultural trade, food, and logistics. The platform, therefore, integrates a broader strategy to strengthen supply chains between the two countries, focusing on efficiency, traceability, and cost reduction. In addition to the platform presentation, the program included a business round between Brazilian and Chinese companies, focusing on generating partnerships and advancing negotiations initiated during the meeting. In 2024, China remained Brazil's main trading partner, with over US$120 billion in Brazilian exports, with agribusiness being the main axis of this relationship.
This text was translated by machine from Brazilian Portuguese.