The price of coffee fell again in March, maintaining the downward trend that began in the second half of 2025. This is according to the Supermarket Price Index (IPS), calculated by APAS – the São Paulo Supermarket Association, in partnership with FIPE (Economic Research Institute Foundation). According to the survey, coffee prices decreased by 1.54% in the month, resuming the downward trend after a slight variation recorded in February and continuing the recent history of declines, which had already accumulated seven consecutive drops until January of this year. According to the president of APAS, Erlon Ortega, the drop in coffee prices reflects a scenario of greater supply in the market, which has helped to alleviate costs for consumers. “This reaches us at the point of sale. Gradually, we can better manage prices and pass this relief on to the customer. It's an important movement because coffee is a daily presence in Brazilian homes. When prices ease, it helps to balance supermarket spending a bit,” he comments. 

This text was translated by machine from Brazilian Portuguese.